Red Bathing Suit Instagram Giveaway

Here s how it blew up in their face. Anyone who reposted it within 24 hours got one for free.

The Good And Bad Publicity Of Sunny Co Clothing S Viral Instagram

Back in may sunny co clothing announced a promotion for its pamela bathing suit on instagram.

Red bathing suit instagram giveaway. To say the promo went well would be an understatement more than 100 000 people commented on the instagram post and there are thousands of reposts on instagram from people trying to get a suit. The viral sunny co clothing instagram giveaway was actually a massive success and not a failure. But after the promotion went viral with.

Subscribe to our industry digest newsletter. California based clothing company sunny co clothing noticed the best way to get publicity is to. The swimsuit saga began on thursday may 3 when sunny co posted an instagram promising a free pamela bathing suit which retails for 64 99 to everyone who reposted the image and tagged the.

The campaign went viral taking the account from 7 000 followers to over 750 000 followers overnight but the small local company couldn t fulfill the orders for all of the free suits. As with a lot of things today the red bathing suit can be traced back to a viral post on instagram. So people s instagram feeds were absolutely flooded with this picture of a girl in a red swimsuit.

You may recall the sunnycoclothing instagram contest that allowed everyone who reposted their photo within 24 hours to receive a free bathing suit. That viral red swimsuit giveaway went south real quick ana colon if you checked instagram on wednesday odds are you stumbled upon a picture of a woman wearing a red scoop back swimsuit lounging. The latest authoritative marketing news trends and stats on influencer marketing.

Their promo code to reduce. What marketers can learn from mistakes made in sunny co s red swimsuit giveaway on thursday may 4 sunny co. That woman sitting poolside in a red one piece swimsuit from.

Red bathing suit spams instagram and backfires completely social cues. Given that the bathing suits are valued at 65 and all the girls none of which appeared to be influencers who can demand large sums for an instagram post really had to do was post on instagram it seems unlikely that a class action lawsuit will come about unless one of these angry individuals wants to make a point and is not in it for the. A company tries getting free advertising by giving away a red bathing suit.

Clothing posted a photo on its instagram account promoting a giveaway for its red one piece pamela swimsuit.

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